Composed by Anuchit Thepsee JIU Wellness co., Ltd
After conducting a gap analysis, pharmaceutical companies often discover areas where patients lack vital knowledge—whether it’s about their condition, treatment options, or medication adherence. To close this gap, companies launch targeted awareness initiatives such as educational campaigns, community outreach programs, and partnerships with healthcare providers. By delivering clear, accessible, and reliable health information, pharma empowers patients to make informed decisions and take a more active role in their care. The result? Better outcomes, stronger trust, and a more patient-centered healthcare journey. Absolutely—when it comes to rare diseases, awareness is often very limited, both among patients and even healthcare providers. Here’s a more detailed version with a focus on rare diseases.